New products ensure there’s a motoPOCKET for every bike category
The team at MotoPOCKET has added two more products to its existing motoPOCKET range ensuring that there is now a product to fit almost any motorcycle.The new motoPOCKET Top Case Net and The motoPOCKET Side Case Net are evolutions of the existing Top Case and Side Case products, and allow riders to easily view their items inside their motoPOCKET.
The motoPOCKET is an ingenious on-board storage device designed to let riders access essential items quickly during a ride such as a cell phone, keys, maps or ID. The team at motoPOCKET understand that space on a bike is precious, and they have created a range that fits almost every bike category including cruisers, touring bikes, adventure bikes, mopeds, scooters, street and off-road.
The motoPOCKET range
Cruiser Touring Adventure Mopeds & Scooters Other e.g. off-road/sport
1. The Handlebar ✓ ✓
2. The Top Case ✓ ✓ ✓ ✓ ✓
3. The Top Case Net ✓ ✓ ✓ ✓ ✓
4. Top Case Adhesive Pad (for an extra bike) ✓ ✓ ✓ ✓ ✓
5. The Side Case ✓ ✓ ✓ ✓
6. The Side Case Net ✓ ✓ ✓ ✓
7. The Windshield ✓ ✓ ✓ ✓ ✓
8. Windshield Adhesive Pad (for an extra bike) ✓ ✓ ✓ ✓ ✓
Key Product Features
For information regarding the range, sizes and materials, please refer to the end of this release.
The motoPOCKET is built to last and is reassuringly made in the USA from quality, durable components.
The motoPOCKET is simple to install, and is removable, due to patent-pending technology and adhesives from 3M™.
The motoPOCKET products are currently available in black.
Customers with more than one bike can use the same motoPOCKET Top Case or Windshield on both by purchasing an additional motoPOCKET adhesive pad.
The motoPOCKET is currently stocked by a variety of dealerships, retailers and online retail sites including dealers in San Diego, Ventura, Orange County, Riverside and others throughout the West.
Initial Order – the minimum order is six products, and there is no maximum order, but please allow a two-week turnaround for larger orders.Please contact Bob Allen at adventurePOCKETS to submit an order on +1 206-720-5961 or at email@example.com.
Point of Purchase Support – With a minimum order of twelve motoPOCKETS, a display stand for The Windshield and Top Case is included, plus a stand for displaying The Side Cases.
Margin – estimated 50%. For information regarding recommended retail pricing, please see the end of the release.
Point of Sale & Promotion
The motoPOCKET is ideally suited to the Accessory fixture in a store, or Accessory section on an online retail site.
It is perfect accompaniment to customers buying new luggage or storage equipment, and especially accessories for long-distance riding.
Existing retailer feedback confirms that the motoPOCKET sells better if displayed at point of sale.
Using the motoPOCKET as part of a display with an actual windshield, side case, top case or handlebars is proving an effective way to promote the products.
Great gift solution sections for him and her including occasions, birthday, holiday or anniversary gift.
Bob Allen, Top Pocket at adventurePOCKETS comments:
“We have been delighted with the positive reaction from motorcycle retailers to The motoPOCKET range.We strongly believe in giving our retailers as much support as we can, and retailers especially like our display stands which help to merchandise The motoPOCKET at point of purchase.We continue to liaise with retailers about what works for them such as signage, posters or additional display stands.In addition, we will be rolling out a marketing and communications campaign in March to further drive consumer demand.”
motoPOCKET Consumer Marketing Activity
motoPOCKET Quarter One & Two marketing activity is supported by a six figure marketing campaign including:
Public Relations Campaign – targeting consumer magazines, newspapers, radio, TV & online titles, bloggers and relevant forums.
Social media Activity – ongoing and featuring Facebook, Twitter, Google+ and the website.
Customer Relationship Marketing Initiative – customer Ambassador campaign.
Retail Sales Program – the adventurePOCKETS team is actively on the road meeting potential retailers across the USA.From March onwards, the adventurePOCKETS team will be active in Texas, from Florida to North Carolina on the East Coast, and across the whole of the West Coast.To request a meeting with an adventurePOCKETS team member, contact Bob Allen on +1 206-720-5961 or firstname.lastname@example.org.
Trade Show support – motoPOCKET products will be available to view at a select number of trade shows in 2014.The adventurePOCKETS team will be announcing details via press release, Twitter & Facebook.
The motoPOCKET is an ingenious invention from the team at adventurePOCKETS who have created a number of on-board storage solutions for a variety of products including motorcycles and SUP boards. adventurePOCKETS is currently working on additional ‘on-board storage solutions’ such as fishing boats and bicycles.For further information, please visit www.adventurepockets.com.